Minhang Tourism Bureau reports on the beer festival in old street

Release time：2018/1/29 10:26:01

On the old street, "Hi Happy" global beer festival creates a national delicacy and cultural feast.
The old street is based on its own unique, multi - country food culture and folk custom features, in the midsummer every year to launch a unique beer festival activities. From September 20th to September 22nd, the new old foreigner street "Hi beer Happy" global beer festival is staged. The festival is characterized by the theme of "happiness" and "universal", which aims to create a festival to promote the food and culture without borders.
This year's rally for the first time in the beer festival carnival parade way for opening warm-up activities, in the activities of the setting of introducing a unique novel "Hi beer tumbler" will become the goddess, activate the atmosphere of magic, and the variety of carnival games allow visitors to participate, "hi a beer". It is worth mentioning that, held during the also held the first foreigner street beer baby contest at the beer festival, the final selection of the 3 best beer temperament, best beer activity, the best beer talent baby, attracting countless audience's attention, become a highlight of the beer festival.
In order to meet different consumer needs of tourists, this year the tickets set also has a major innovation, the organizers carefully launched a one-day HAPPY tickets, beer HAPPY tickets, 3 days HAPPY, HAPPY and other kinds of packages of children ticket tickets packages for tourists to choose. At the same time, the Oktoberfest passport is issued to allow visitors to get all kinds of beer festival information in advance. This year's innovative initiatives are not only here, the professional planning team, a variety of businesses, a wide variety of exotic food... All of them have brought a wonderful and interactive experience for tourists. The three day event attracted more than 3 million visitors.